More leads.
Less work.
A website that gets you found, captures visitors, and sends customers your way — while you run your business. Joe handles all of it.
Plans from $59/month. Cancel anytime.
Sound familiar?
Someone searches for what you do at 9pm. Your competitor's site comes up. Yours doesn't.
A visitor lands on your site, has a question, and nobody's there to answer. They leave and never come back.
You're paying for a website but you can't tell if it's actually bringing in any business.
You've been meaning to update your site for months. It's still sitting there, outdated.
You don’t need another website. You need one that brings you customers — and someone who handles it.
The system
How a stranger becomes a customer.
Every visitor moves through the same four stages. Every stage is engineered. You’re the only one who has to show up at the end.
Found you
They search Google or ask ChatGPT for what you do — and your site comes up. Continuous SEO and AEO, plus a content library that grows every quarter, give them more ways to land on you.
What’s running here
SEO + AEO + Always-Fresh Content
Reached your site
Your site loads in under a second on their phone. It's built around your business, not a template. Whatever brought them in is answered before they get bored.
What’s running here
Custom website on AWS + Cloudflare
Talked to your AI
The AI agent — built in-house, not a third-party widget — knows your business cold. It asks about needs, budget, intent, and timeline, and captures contact info naturally inside the conversation.
What’s running here
Custom AI agent
Showed up in your portal
Each qualified lead lands in your customer portal as a structured record — contact info, budget, intent, anything else they shared, plus a link to the full transcript.
What’s running here
Customer portal
You call back already knowing what they need.
That’s the part you actually do.
Stages 01 and 02 run on every tier. Stage 01’s content engine arrives on the Base + Content tier ($79/mo); stages 03 and 04’s AI agent and qualified-lead portal are on the Lead Machine tier ($99/mo).
Every piece of the system, in detail.
The four stages above are powered by these eight pieces — built, hosted, and run for you. Some are included on every tier; the AI assistant and the Always-Fresh Content engine are tier features. See pricing for which pieces come with which plan.
An AI assistant that captures leads at 2am
Included on the Lead Machine tier ($99/mo)
A smart assistant that knows your business inside and out, answers visitor questions around the clock, and actively qualifies leads — asking about needs, budget, intent, and timeline. Not a generic chatbot plugin bolted onto your site — purpose-built lead capture engineered into every conversation. The visitor who would have left without a word becomes a structured lead in your portal, with the full conversation attached.
Found on Google — and on AI
Continual SEO and AEO optimization so customers find you whether they're searching Google or asking ChatGPT. Built on a foundation that loads fast and reads cleanly to both search engines and AI engines — so when somebody nearby is looking for what you do, your name comes up.
Content that keeps bringing you customers
Included on the Content tier ($79/mo) and the Lead Machine tier ($99/mo)
Your site launches with a library of 12 articles written specifically for your business, your services, and the customers you want to reach — and we add a new article every quarter you're with us. Fresh content rotates onto your site every two weeks, automatically, so visitors see new posts and search engines see a site that's actively maintained. Every article is another way someone finds you. You never write a word.
A website built around your business
Not a template you fill in — a custom site designed for your brand, your services, and your customers. Looks great on every device, loads in under a second on mobile, and built to turn visitors into customers.
Analytics that actually work
Site performance + SEO/AEO settings on every tier; site usage statistics added on Content and Lead Machine tiers
See your real visitor numbers — including the 30%+ that ad-blockers hide from Google Analytics. No annoying cookie banner driving people away, because we don't track them in ways that need one. Your data, on your domain, in your portal — so you can actually tell whether your website is working.
Hosting, security, domain — all handled
Your site runs on Amazon Web Services — the same cloud that powers Netflix, Airbnb, and a huge slice of the modern internet — with images and video served from Cloudflare's global network so they load instantly anywhere in the world. Always online, always fast, always secure. Domain renewals, SSL, software updates — you'll never get an email about any of it.
Updates by email — handled within days
Need to change your hours, swap a photo, update a service, or reword a paragraph? Email it to us. Your plan includes 3 straightforward content changes a month, typically live within a couple of business days. No dashboards, no tickets, no waiting. Bigger projects — a new page, a new feature — we'll scope separately.
Professional email at your domain
Email setup is included on every tier — yourname@yourbusiness.com, configured so your messages land in inboxes instead of spam folders. If you don't have business email yet, we'll set you up on Google Workspace (you pick the Workspace plan that fits and pay Google directly, from $8/month per address). Already using your own email — Microsoft 365, Zoho, Fastmail, your existing host? Keep it. We'll just configure your domain DNS (SPF, DKIM, DMARC, domain verification) to work with whatever you already have.
Your best employee qualifies leads while you sleep.
Imagine someone on your team who never calls in sick, never takes a break, knows your business cold, and asks the right questions to qualify every lead before you ever pick up the phone.
- Asks visitors about their needs, budget, intent, and timeline
- Captures contact info naturally inside the conversation
- Delivers each qualified lead to your customer portal
- Every lead links to the full transcript so you call back informed
This is what shows up in your portal — already qualified.
Try it yourself — ask the chat in the bottom-right anything about JoeHandlesIt.
Three steps. That’s it.
Tell us about your business
A quick conversation about what you do, who your customers are, and what you want your site to say. No homework.
We build your site
We create a fast, professional website tailored to your business. You review it, we refine it until you love it.
We handle everything
Your site is live. Your assistant is answering questions. And whenever you need a change, just email us. Done.
See how we compare
Whether you’re considering a DIY builder or a web agency, here’s what you’re really getting.
vs. DIY Website Builders
| DIY Builders | JoeHandlesIt | |
|---|---|---|
| Built by | You | Us |
| Maintained by | You | Us |
| Making changes | You figure it out | Email us |
| SEO & AEO optimization | DIY or extra cost | Included & ongoing |
| 24/7 AI assistant | Included on the Lead Machine tier | |
| AI-qualified leads in your portal | Included on the Lead Machine tier | |
| Performance dashboard | Basic or paid add-on | Included on every tier |
| Mobile-friendly design | Depends on template | Always |
| Accessibility compliance | DIY or extra cost | Included |
| Take your site with you? | No — locked in | Yes, after 6 months |
| Feels like | Software | A service |
Built by
DIY Builders
YouJoeHandlesIt
UsMaintained by
DIY Builders
YouJoeHandlesIt
UsMaking changes
DIY Builders
You figure it outJoeHandlesIt
Email usSEO & AEO optimization
DIY Builders
DIY or extra costJoeHandlesIt
Included & ongoing24/7 AI assistant
DIY Builders
JoeHandlesIt
Included on the Lead Machine tierAI-qualified leads in your portal
DIY Builders
JoeHandlesIt
Included on the Lead Machine tierPerformance dashboard
DIY Builders
Basic or paid add-onJoeHandlesIt
Included on every tierMobile-friendly design
DIY Builders
Depends on templateJoeHandlesIt
AlwaysAccessibility compliance
DIY Builders
DIY or extra costJoeHandlesIt
IncludedTake your site with you?
DIY Builders
No — locked inJoeHandlesIt
Yes, after 6 monthsFeels like
DIY Builders
SoftwareJoeHandlesIt
A service
vs. Web Agencies
| Web Agencies | JoeHandlesIt | |
|---|---|---|
| Upfront cost | $3,000–$15,000+ | $0 |
| Design/consultation fees | Billed hourly | $0 |
| Monthly cost | $100–$500+ for hosting alone | From $59 — tier-included |
| Making changes | Submit a ticket and wait | Email us |
| SEO & AEO optimization | Extra retainer | Included & ongoing |
| 24/7 AI assistant | Included on the Lead Machine tier | |
| AI-qualified leads in your portal | Included on the Lead Machine tier | |
| Performance dashboard | Extra cost | Included on every tier |
| Locked into a contract | Usually | Never |
| Take your site with you? | Varies by contract | Yes, after 6 months |
Upfront cost
Web Agencies
$3,000–$15,000+JoeHandlesIt
$0Design/consultation fees
Web Agencies
Billed hourlyJoeHandlesIt
$0Monthly cost
Web Agencies
$100–$500+ for hosting aloneJoeHandlesIt
From $59 — tier-includedMaking changes
Web Agencies
Submit a ticket and waitJoeHandlesIt
Email usSEO & AEO optimization
Web Agencies
Extra retainerJoeHandlesIt
Included & ongoing24/7 AI assistant
Web Agencies
JoeHandlesIt
Included on the Lead Machine tierAI-qualified leads in your portal
Web Agencies
JoeHandlesIt
Included on the Lead Machine tierPerformance dashboard
Web Agencies
Extra costJoeHandlesIt
Included on every tierLocked into a contract
Web Agencies
UsuallyJoeHandlesIt
NeverTake your site with you?
Web Agencies
Varies by contractJoeHandlesIt
Yes, after 6 months
Why can we offer what they can’t?
DIY builders give you tools without expertise. Agencies give you expertise at a premium — and often hand your project to a junior developer you’ll never meet. JoeHandlesIt is different because it’s led by someone who has spent 20+ years actually building this stuff.
Built for speed, not just looks
Most small-business sites take 4+ seconds to load on a phone. Yours loads in under one. That’s not a vanity stat — Google ranks faster sites higher, and visitors stay longer when they don’t have to wait. We monitor your site’s speed continuously and fix anything that slips.
A real AI assistant, not a chatbot plugin
The assistant on your site runs on technology our founder built from scratch, connected to leading AI providers including Anthropic (Claude/Opus), OpenAI (ChatGPT), and Google (Gemini). It doesn’t just answer questions — it’s engineered to recognize buying signals and capture contact info, so visitors who’d otherwise leave without a word turn into emails in your inbox.
Forms that block spam without annoying real customers
No CAPTCHAs. No “click all the traffic lights.” We block spam invisibly using techniques that bots fall for and real customers never see. Legitimate inquiries come through, fake submissions don’t.
Security architected by someone who’s done it for fintech
Encrypted data, isolated infrastructure, proper access controls — built in from the first line of code, not bolted on later. Our founder spent 20+ years architecting systems for companies that handle billions of dollars. The same standards apply to your website.
The person who designs your site is the one who built it
No account managers, no offshore handoffs, no “let me check with the team.” When you email us, you’re talking to the founder — a former CTO who’s led engineering teams of 100+. The expertise that ran enterprise platforms now runs your website.
Your library grows every quarter you’re with us
Most small-business websites get built once and then sit untouched for years — and Google notices. Yours has a content engine running quietly in the background: a library that starts with 12 articles custom-written for your business, grows by a new one every quarter, and rotates fresh content onto your site every two weeks. Search engines see consistent activity, AI engines like ChatGPT and Perplexity pick up your articles as a source, and your visitors see a site that’s alive instead of abandoned. The longer you stay with us, the bigger your library — and the more search terms you rank for. You don’t write anything, schedule anything, or remember anything. It just runs.
You’re not locked in
After 6 months, your site is yours.
Most website services trap you. We don’t. As long as you’ve paid for six consecutive months of service, you’ve earned your site — and you can take it with you any time you want.
The code is yours
We hand over the full source code of your site — not a locked-in builder export. You or any developer can host it anywhere.
Your domain transfers
If we manage your domain, we’ll transfer it to you on request. Your name, your address, no holding it hostage.
A spec, not a shrug
We give you a written spec for what you’d need to keep the contact form, analytics, and AI assistant running on your own. No mystery, no scramble.
The fine print, plain English: we don’t host the backend for free after you cancel — that’s the part that costs us money to run. But the website itself? You keep it. The work you paid for is yours.
Three plans. One promise: handled.
Start with the website. Add content when you want a site that keeps growing. Add the AI lead machine when you’re ready to qualify visitors around the clock.
Base
Your Website, Handled
A custom, fast, professional website — built, hosted, and maintained for you. Everything you need to be online and look the part.
- Custom-built website for your business (up to 15 sections or pages — articles and blog posts don't count)
- Hosting, security, and domain management
- Professional email at your domain — we set you up with Google Workspace (from $8/month per address, paid to Google directly) or, if you already have business email elsewhere, we configure your domain DNS to work with what you already use
- Ongoing SEO & AEO optimization
- 3 straightforward content changes a month — swap a photo, update hours, edit a paragraph
- No setup fee, no design fee, no consultation fee
- No contract — cancel anytime
- Customer portal — site performance statistics and SEO/AEO settings
Base + Content
Your Website + Always-Fresh Content
Everything in Base, plus an always-on content engine that keeps your site looking active and ranking on Google and AI engines.
- Everything in Base, plus:
- Always-Fresh Content — a library of 12 articles custom-written for your business, growing by a new one every quarter, with fresh content rotating onto your site every two weeks
- Customer portal — adds site usage statistics (real visitor counts, including the 30%+ that ad-blockers hide from Google Analytics)
Base + Content + AI Lead Management
The Full Lead Machine
Everything in Content, plus a 24/7 AI assistant that actively qualifies leads and delivers them to your portal with the full conversation attached. This is what JoeHandlesIt is built for.
- Everything in Base + Content, plus:
- 24/7 AI assistant (unlimited conversations) that knows your business and actively qualifies leads — asks visitors about needs, budget, intent, and timeline
- Customer portal — adds lead tracking with structured lead records, contact info, and the full conversation history attached
Switch tiers anytime — move up when you’re ready, move down if you ever need to. No setup fees, no design fees, no consultation fees, no contract.
Optional Add-On — Available on Any Tier
Want your Google Business Profile handled too?
Add it to any plan for $99/month. We handle posts, reviews, photos, and citations so your local search presence stays sharp.
Google Business Profile, handled
Adds onto Base, Base + Content, or the full Lead Machine.
- Google Business Profile fully optimized and maintained
- Weekly posts to your Google profile
- Every review responded to promptly
- Photos and customer questions managed for you
- Local citations monitored for consistency
- Monthly local search performance report
No setup fees, no design fees, no consultation fees, no contract. Cancel anytime.
Questions? We’ve got answers.
No. That's the whole point. We handle everything — you never touch a dashboard, edit code, or figure out hosting. You just have a great website.
Email us. Your plan includes 3 straightforward content changes per month — things like new hours, a swapped photo, or a reworded paragraph. We typically have it live within a couple of business days. Need a lot more than that, or a bigger project like a new page or a new feature? Let us know and we'll scope it.
No. Your site is custom-built for your business. It's designed around your brand, your services, and your customers — not a one-size-fits-all template.
On the Lead Machine tier ($99/month), a 24/7 AI assistant answers your visitors' questions even at 2am — and, importantly, it actively qualifies leads by asking about needs, budget, intent, and timeline. Every conversation that produces a qualified lead is delivered to your customer portal with structured details and the full conversation history attached. It's not a generic chatbot bolted onto your site — it's a lead-generation system built around your business specifically.
Yes, anytime, no questions asked. There's no contract and no cancellation fee.
Three plans, all month-to-month, no setup fees, no contracts. (1) Base — $59/month — a custom-built website (up to 15 sections or pages — articles and blog posts don't count toward that limit), hosting, security, domain management, professional email setup, ongoing SEO/AEO, 3 straightforward content changes per month by email, and a customer portal with site performance statistics and SEO/AEO settings. (2) Base + Content — $79/month — everything in Base, plus the Always-Fresh Content engine (12 custom articles to start, a new one every quarter, fresh content rotating onto your site every two weeks) and site usage statistics in the portal (real visitor counts including what ad-blockers hide from Google Analytics). (3) Base + Content + AI Lead Management — $99/month — everything in the Content tier, plus a 24/7 AI assistant that actively qualifies leads and a lead-tracking portal with structured lead records and full conversation history. You can switch tiers anytime.
The Lead Machine tier ($99) is what JoeHandlesIt is built for — a custom website, the Always-Fresh Content engine, and a 24/7 AI assistant that actively qualifies leads and delivers structured records to your portal. That's the full flow, and it's where most customers land. If you don't want the AI lead-qualification piece, Base + Content ($79) gives you everything except the AI assistant and lead-tracking portal. If you just want a great-looking, fast, professional website that's hosted and maintained for you — no content engine, no AI — Base ($59) covers it. You can start at any tier and move up (or down) whenever you want.
Yes — email setup is included on every tier. If you don't have business email yet, we'll get yourname@yourbusiness.com configured on Google Workspace, including the technical setup (SPF, DKIM, DMARC, domain verification) so your messages land in inboxes instead of spam folders. The Google Workspace plan is selected and paid for by you directly to Google (starting at $8/month per email address for Business Starter), separate from our service fee. If you already use your own email — Microsoft 365, Zoho, Fastmail, your existing host, anything else — that's fine too. Keep it. We'll just configure your domain's DNS records to work with whatever email provider you already use, so your existing setup keeps working on your new domain.
For an extra $99/month — available on top of any tier — we'll fully handle your Google Business Profile alongside your website: weekly posts, prompt review responses, photo and Q&A management, local citation monitoring, and a monthly local search performance report. It's optional and you can add it or drop it anytime.
Most sites are live within a few days of our initial conversation. We move fast — because we know you've got a business to run.
No problem. We can build you a new one and help transition everything over. You won't miss a beat.
No — on the Base + Content tier ($79/month) and the Lead Machine tier ($99/month), your site launches with a library of 12 articles written specifically for your business, and we add a new article every quarter you're with us. Fresh content rotates onto your site every two weeks automatically. Every article is written around your services, your customers, and the search terms people actually use to find businesses like yours — keeping your site looking active without you ever touching it. If you ever want to add a new article or change an existing one, just email us. (The Base tier doesn't include the content engine — if you start there and decide you want the articles, you can switch up to Base + Content anytime.)
Ready for customers to start finding you?
Tell us a little about your business and we’ll take it from here. No commitment, no pressure — just a conversation about how a website can actually start bringing you business.
We’ll get back to you within one business day. Usually sooner.
Let’s get started
Tell us about your business and we’ll take it from here. Or email us at joe@joehandlesit.com.
